
It’s baaaack! Starbucks Rewards customers have a chance to win the wildly popular Bearista Cold Cup, along with other prizes, by playing the coffee chain’s annual holiday game, Starbucks for Life.
The little glass bear donning a green Starbucks beanie and striped straw sparked shortages, fights and long lines. The cup, priced at $29.95, was listed for resale at prices as high as $500, and Walmart even released its own copycat version.
On Sunday, Dec. 7, Starbucks posted an Instagram video that shows a line of four Starbucks signature cups being removed one at a time to reveal the Bearista cup. “Your chance is in the Starbucks app. Tomorrow, 12/8,” the company wrote in the caption.
The Starbucks for Life Merrython was set to launch on Dec. 8 at 4 a.m. PT, but comments on the earlier Instagram video teasing the return of the cup indicated that many customers were struggling to find the game within the app or were unable to log in through the website.
“There’s nothing on the app + I keep getting an error signing in???” one Instagram user commented on Monday. The Starbucks social media account responded, requesting more information.
Another user wrote, “It keeps saying my password is not right I requested reset password like 5 times.”
Starbucks clarified to users in the Instagram comments on Monday that its Rewards members could play the Starbucks for Life game at www.starbucksforlife.com in the U.S. or www.starbucksforlife.ca for those in Canada. If you’re not a member yet, you can download the Starbucks app and create an account or join at Starbucks.com/rewards.
The Starbucks for Life contest runs through Jan. 4 at 11:59 p.m. PT.
More than 600 Bearista cups will be up for grabs as a prize every day through the instant win game, with a limit of one cup per person, according to Starbucks.
The grand prize is “Starbucks for Life,” in which four lucky winners will receive a daily credit for one free food or beverage item for 30 years.
Another prize includes “Starbucks for a Year,” which gives 50 winners a credit every day for 365 days for one food or beverage item. Other prizes include bonus stars that Starbucks Rewards members can redeem for free items, free bakery or drink items, cake pops and digital gift cards.
Players can receive one prize play and one sweepstakes entry per week, and a maximum of two prize plays per day, with opportunities to earn additional plays.
LATEST POSTS
- 1
You finally got a doctor's appointment. Here's how to get the most out of it - 2
Top 15 Online Entertainment Stages for Individual Marking - 3
Nestlé says 413,793 KitKat candy bars stolen en route from Italy to Poland - 4
NAFFIC and Aware to Launch First China-Europe Digital Product Passport - 5
Exploring School Life: Self-awareness and Illustrations
Modern surgery began with saws and iron hands – how amputation transformed the body in the Renaissance
A 'rampaging lion' nebula roars to life in a stunning deep-space photo
Investigate the Excellence of Professional flowerbeds: A Virtual Local escort
Consumer outlook on UK economy falls to two-year low
Nurturing Hacks: Astuteness from Experienced Mothers and Fathers
Internet goes (cocoa) nuts: The funniest reactions to 12 tonne theft of KitKat bars
I'm 18 and founded an AI startup. I have to wake up at 3 a.m. to work on it before school, but it's worth every sleepless night.
Israeli girl suffers cardiac arrest during sirens in Safed, hospitalized in serious condition
US EPA will reassess safety of herbicide paraquat, says its chief












